The indispensable tool for the Massachusetts adult beverage trade.
By

MBB

WINE, PREGNANCY AND GOOD HEALTH

Drinking while pregnant has not been advocated by the medical community (although many OBs will say a glass here and there is ok). But, a Danish study has found that drinking a small amount of wine during pregnancy is linked with other healthy behaviors like exercising and maintaining a healthy...
Read More

IS ALCOHOL THE SECRETTO STAYING THIN?

WELL THAT CERTAINLY SOUNDS too good to be true!  With its empty calories, alcohol has long been identified as an easy scapegoat for weight gain.  However, there is a wealth of medical evidence that would support the conclusion that alcohol can be good for maintaining a healthy weight.  A new...
Read More

A LITTLE ARSENIC IN YOUR COCKTAIL?

HERE’S SOMETHING sure to make you cringe: White wine, beer and Brussels sprouts can be major sources of the toxic metal arsenic in people’s diets, according to a new study published in the November issue of  NUTRITION JOURNAL. Researchers analyzed the diets of 852 people in New Hampshire, and the...
Read More

DIAGEO GETS ITS GAME ON

DIAGEO and the National Basketball Association (NBA) have announced a new multiyear marketing partnership that will make the drinks company the exclusive spirits partner of the league. Diageo brands Ciroc and Crown Royal will be integrated into marketing initiatives across the NBA and NBA Development League (NBA D-League), with Diageo...
Read More

THE BLOOM IS OFF THE FLAVORED VODKA ROSE

CAN IT BE? Have flavored vodkas fallen out of grace amongst the cocktail set? It may be so. Restaurant Sciences LLC, an independent firm that closely tracks food and beverage product sales throughout the foodservice industry in North America, reported that the sales of on-premise flavored vodkas fell 11.7 percent...
Read More

WAREHOUSE X OPENS TO VISITORS

BUFFALO TRACE DISTILLERY has opened its long-anticipated experimental barrel warehouse – Warehouse X – in Frankfort, Kentucky.  Comprised of brick, concrete block and skylights, this is the first new building Buffalo Trace has added to its 13O acre complex in more than 6O years.  With a small footprint of only...
Read More

BOLS AROUND THE WORLD

LUCAS BOLS is running its eighth annual Bols Around the World cocktail competition. Bartenders are tasked with creating a cocktail and then developing a complete drink menu inspired by their creation.  Those with the highest scores will present a two minute video to convince the judges why their idea could...
Read More

BROWN-FORMAN

JANE MORREAU has been named CFO and Executive Vice President of Brown- Forman upon the retirement of current CFO DON BERG, who is retiring at the end of the current fiscal year on April 3O.  Morreau has over 22 years of business and financial experience at Brown-Forman, most recently in...
Read More

EXCELSIOR WINES

JOHN DOUGHERTY has been named National Sales Director.  The appointment represents the first in a series of new initiatives and structural changes underway following the recent appointment of MARC GOODRICH to serve as company President.  He will assume responsibility for the ongoing development of Excelsior Wines’ Sales Division, which currently...
Read More

PERNOD RICARD USA

The drinks company has made several key management appointments in its Wines and Champagnes division. JEFF AGDERN, who most recently served as Vice President, Wine and Spirits Marketing at Pernod Ricard’s Canadian sister company, Corby Spirit and Wine Limited, has returned to the US as Senior Vice President, Wines and...
Read More